The client is a leading financial Institution in India providing debt financing to small entrepreneurs, MSMEs (Micro, Small and Medium Enterprises) and Indian consumers.
Banking & Financial Services
The client found it difficult to expand their personal loan business in the absence of lead generation efforts from their channel partners.
The client wanted to increase the business pipeline through demand generation for their personal loan product while providing the ability to quickly on-board customers and disburse loan referral incentives to channel partners.
Datamatics developed an android Customer Loan Financing App. The App enabled the consumer to sign up with OTP based authentication, apply for personal loans on behalf of the customer with the bank, referral schemes for channel partners and ability to track customer’s loan and referral pay-outs.
Through integration with UIDAI, NSDL & Bureau APIs
With advanced business rules engine
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