Key Predictors and Influencers for Predictions
Predictive Analytics encompasses a variety of statistical techniques from data mining, predictive modelling, and machine learning, which analyze current and historical facts to make predictions about future or otherwise unknown events.
Predictive Analytics helps businesses to improve services and user experience by studying the behavior of its potential customers through social media channels and online activities of website visitors and predicting future scenarios. The gathered information can then be processed and analyzed.
