The client, established in 1905, has a century-long history in the electrical products industry. They offer high-quality PVC coated raceway systems, cost-effective electrical application products, and state-of-the-art electrical enclosures. They have a strong market presence and a diverse workforce spread across multiple locations.
Manufacturing
USA
The client was struggling with a legacy system that lacked visibility between marketing and sales, leading to inconsistent sales processes across the organization. The presence of data silos further complicated the situation.
Additionally, the client had a sophisticated sales channel with multiple constituents, which posed significant challenges in terms of management and coordination.
The Datamatics team implemented a strategic solution by implementing Sales Cloud and Salesforce CPQ, integrated with a bespoke ERP system.
This implementation resulted in a flexible and scalable platform that brought standardization to the sales processes across the entire organization.
The solution was meticulously designed with a long-term vision to ensure a continuous return on investment. This was achieved by maintaining a strong focus on continuous improvement and ensuring frequent and consistent future releases by Salesforce.
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