The client is a renowned on-demand video streaming platform catering to global audiences. They offer a diverse range of content, including classics, blockbusters, documentaries, short films, and exclusive web series. As a digital division of a leading East Indian media and entertainment company, they have a strong presence in film and TV production, cinemas, distribution, digital cinema, music, and new media
Entertainment
APAC
The client faced multiple challenges, primarily the service team’s inability to access holistic customer data, insights, and tickets on a unified platform.
This issue impeded their capacity to deliver immediate customer support.
Additionally, the complexity of scaling and managing operations across various platforms posed a significant challenge.
Datamatics’ Salesforce experts crafted a strategic digital transformation plan.
The solution entailed a phased Service Cloud implementation to avoid system disintegration and process disruptions.
This method ensured a seamless transition, reducing ambiguity and preserving operational continuity.
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