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Increasing Efficiency For Generating Opinion Poll For A Global Market Research Firm
Success Story

Increasing Efficiency For Generating Opinion Poll For A Global Market Research Firm

Market Research
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A global information, data and measurement company that operates in over 100 countries.

Challenges

The client had huge volume of data in an unstructured format and they wanted to collect the response data for a complex questionnaire from 467 constituencies across 35 centers, each having two versions amounting to 7.5 million documents in 22 lndian languages across different states

Solution

Datamatics implemented its RPA solution, TruBot to extract data from a particular box in a questionnaire that would contain different data for different states and collate it to provide insights on the overall opinion of respondents and deployed 200 FTEs to scan 7.5 million documents and extract data

Impacts

100%

Accurate data capture from paper questionnaires using TruBot

Clean Edited Data

From mailroom scanning of the questionnaires

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